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expert interview

Interview with Kerry Hecht Director at Dub Studios – Qualitative Research Expert

Posted by on Jul 25, 2011

Kerry Hecht, Director at Dub studios, shares with us some very interesting insights into new qualitative online tools for market research as well as some valid opinions...

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frequently asked questions

What is a Certified Marketing Research Professional and How Did I Obtain The CMRP Designation?

Posted by on Aug 2, 2011

I am a member of the Marketing Research and Intelligence Association (MRIA) and like many industry associations it offers a professional certification for market researchers. I...

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market research cartoons

How To Get Young Men To Complete Online Surveys – A Market Research Cartoon

Posted by on Mar 31, 2011

Artwork by Corey Stokes Concept by Sean Copeland Today’s cartoon was inspired by the ever-increasing issue of trying to get young men (under age 25)...

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market research events

The Market Research Event November 2011 – I’m attending, are you?

Posted by on Aug 3, 2011

What is it? The Market Research Event (TMRE) is known as the most comprehensive conference in the world for elevating the business value of insights! Last year’s...

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Recent Posts

Targeted Advertising Using Location Based Smartphone Market Research

Targeted Advertising Using Location Based Smartphone Market Research

Sep 3, 2011

“Do you recall back in 2010 when Steve Job’s said, ‘Mobile advertising sucks‘? Well, times have changed!” Remember driving down the highway and seeing billboards that didn’t make anysense? Why would someone in your particular demographic, a twenty-nine year oldvegan, need to know where the closest KFC was located? While reeling...

The Full List of Nominees for The Top New Market Research Blogs of 2012

The Full List of Nominees for The Top New Market Research Blogs of 2012

Sep 1, 2011

After one full week of nominations, just as promised, below is the full list of 137 (+4 as of September 6) nominees for The Top New Market Research Blogs of 2012! Which blogs do you think are going to end up in this year’s Top 25? NOTE: I’ll have much more to tell you about this exciting annual competition over the next couple of months, so stay...

Top Market Research Blogs of 2012: Open Call for Nominations

Top Market Research Blogs of 2012: Open Call for Nominations

Aug 25, 2011

This year the New Market Research Top Blogs Competition is goingto be huge! Based on the success of last year’s Top Market Research Blogcompetition, I’ve decided to dedicate a large chunk of my time and efforts tomaking this year’s competition way better! Last year when I started this blog Icreated a list of as many market research blogs as I...